Beyond the Band Tee: Why Merch Tables Are Making Room for Backpacks
The band T-shirt has been the backbone of music merchandise for decades. It’s the item fans reach for first at the merch stand, the one they wear to the next gig and the one that ends up faded and treasured years later. But walk past a merch table at a tour stop or festival today […] The post Beyond the Band Tee: Why Merch Tables Are Making Room for Backpacks appeared first on GigWise.
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